How to Master Martech Ecosystem Management in 2025
The Martech landscape is evolving fast. With AI tools booming and digital platforms expanding, marketers are using dozens of tools across channels. But without proper Martech Ecosystem Management, it all becomes a tangled mess. In 2025, the goal isn’t just to have more tools—it’s about managing them smartly. That means better integration, smoother data flow, and tighter alignment…